About gap personnel
With over 200 specialist recruiters, working across 26 branches across the UK, gap personnel is one of the top 10 industrial HR providers in the country. Established for over 20 years, the brand is known and respected within the industry, winning numerous business awards and gaining accreditations for their performance and ethical standards over the years.
Blogging Platform
gap personnel wanted to build and operate an online blog that would serve to reinforce its digital communications channels whilst helping the company reach out to more employers. Blogging was the ideal choice to apply a casual and informal style of communication through content that is easy to read and useful for business professionals and potential employees too.
gap personnel selected Webcraft to build and operate an online blog as part of an overall digital marketing strategy, together with partners Positive Advertising (UK) who provide overall marketing strategy and direction to the company.
The WorkSpace #Blog Platform
Our new #Blog platform is an SEO friendly, mobile optimized, rich blogging tool designed for businesses that want to develop and improve customer relationships online. The content management system gives marketeers the freedom to publish and update their online content frequently and professionally. At the same time, the advanced software automatically integrates with major search engines, social networks and other content sharing platforms.
Blogging has today become an essential addition to any business website ad helps create interest and generate traffic to your products whist encouraging an open and casual dialogue with potential customers. Blogs are effective at pushing content and your brand over social media (likes and shares) in the equivalent of modern-day word of mouth.
“We found the Webcraft blogging platform to be easy to use and extremely rich in tools and features. Evenmore we value the support and technical backup that Webcraft provide with every project that ensures success for our clients.”
Zoe Day, Business Development Director at Positive Advertising
Learn More